Friday, October 2, 2009

Steve Powell - Director Kodak Challenge

Liza Churchill and Tour Pro Dave Mahoney at the Kodak Fan Photo Zone
Here at the 2009 Turning Stone Resort Championship I had the pleasure of chatting with Steve Powell - the Director of the PGA Tour Kodak Challenge! I really was excited to talk to him because seriously during the season I had been rather confused by the whole FedEx Cup points system (BTW I know I am not the only one?!)! After talking to Steve it seems that the Kodak Challenge is really simple! Steve told me that, " the Kodak Challenge is the first of it's kind competition for PGA Tour Players and fans" and that "it kicked off at the Mercedes-Benz Championship at Kapalua in Hawaii in 2009." He also said that Kodak picked a Kodak Challenge hole at 30 different PGA Tour stops throughout the season and that each player must play at least 18 of the Kodak Challenge holes throughout the season to be counted. They then choose their best 18 scores and whoever has the lowest score relative to par receives the winner take all $1,000,000 bonus check! The Kodak Challenge Trophy will be presented at the Children's Miracle Network Classic held at the Magnolia Golf Club at the Walt Disney World Resort in Florida on November 14th! This week at the Turning Stone Resort Championship, the Kodak Challenge hole is the Par 3, 230 yard 11th Hole. It's been said to be the most difficult hole on the Tom Fazio designed Atunyote Golf Course. Kodak also has really fun promotions for the golf fans too! At each of the PGA Tour Kodak Challenge events, there's a Kodak Fan Photo Zone set up out on the course, here it's hole #13, which gives spectators a complimentary photo as a souvenir for attending the event. Since there are no cameras allowed at PGA Tour events it is nice touch. As you can see from my Fan Zone pic it was absolutely freezing here in Oneida Nation! Kodak also has the "Smile Get Spotted and Win" promotion where prizes are randomly given away to spectators who are wearing the Kodak Smile and Win lanyards. The prizes are great - hats and blankets - even Kodak pocket video cameras! Kodak's new slogan for the PGA Tour Fall Series is "It's Time to Smile!" How fitting, no doubt the winner of the $1,000,000 Kodak Challenge bonus check will most certainly be smiling from ear to ear! Go to for more info!

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